Aveti mai jos prezentarea despre Social Media in afaceri, cu cateva studii de caz.
Mai multe detalii veti gasi in linkurile de mai jos (muuuulte, muuuuulte studii de caz). Eu invat cel mai bine din studii de caz, asa ca sper ca va va ajuta si pe voi, macar putin :)
1. http://www.clickz.com/clickz/column/1729013/social-media-case-study-houlihans-restaurants
2. http://thenextweb.com/socialmedia/2011/07/16/the-roi-of-social-media-10-case-studies/
3. http://www.socialmediaexplorer.com/social-media-marketing/social-media-customer-value/
4. http://techcrunch.com/2010/07/17/how-social-media-drives-new-business-six-case-studies/
5. http://venturebeat.com/2010/06/09/starbucks-social-media/
6. http://www.robgonda.com/2010/07/15/the-old-spice-social-media-campaign-stats/
7. http://www.searchenginejournal.com/facebook-marketing-roi-3-case-studies/28254/
8. http://barnraisersllc.com/2011/07/34-case-studies-prove-social-commerce-roi/
9. http://www.penn-olson.com/?p=19191
10. http://www.nytimes.com/2010/05/27/business/smallbusiness/27sbiz.html
