A company’s narrative moves like a clock: it starts at midnight, ticking off the hours. The tone and sentiment about how a business is doing move from positive (sunrise, midday) to negative (dusk, darkness). And often the story returns to midnight, rebirth and a new day.
Aaron Zamost, What’s your hour on ‘Silicon Valley time’?
I’ve found this 2015 article on Ben Evans’s newsletter and thought the concept is interesting. Also interesting are some of the companies on the image: do you remember what Color wanted to do?
Photo credit: Image from article